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IÉSEG professor joins AACSB advisory group

Kristof CoussementIÉSEG professor Kristof Coussement has joined the Association to Advance Collegiate Schools of Business (AACSB) Analytics Curriculum Advisory Group.

Dr. Coussement , Academic Director of IÉSEG’s MSc in Big Data Analytics for Business program and Co-director of the schools Center for Marketing Analytics (ICMA), explains: “Analytics are heavily impacting the way managers are propelling their businesses”. “Big data analytics is becoming an increasingly important field in many academic institutions. As member of this AACSB advisory group, we are building a framework to accelerate the creation and quality of analytics degree programs in business schools worldwide,” he adds.

This AACSB advisory group brings together experts in the field of analytics including faculty members from business schools in the US, Europe and Asia.

AACSB —The Association to Advance Collegiate Schools of Business is a global, nonprofit membership organization of educational institutions, businesses, and other entities devoted to the advancement of management education.

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