﻿{"id":106632,"date":"2021-02-08T16:49:39","date_gmt":"2021-02-08T15:49:39","guid":{"rendered":"https:\/\/www.ieseg.fr\/?post_type=events&#038;p=106632"},"modified":"2021-02-08T16:50:08","modified_gmt":"2021-02-08T15:50:08","slug":"management-research-seminar-susan-cohen","status":"publish","type":"events","link":"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/","title":{"rendered":"Management Research Seminar: &#8220;Learning from Narrative Development: How Developing &#8221;The Pitch&#8221; Shapes Strategy in New Ventures&#8221; by Susan COHEN"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-100969\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2.png\" alt=\"\" width=\"880\" height=\"250\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2.png 880w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2-300x85.png 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2-768x218.png 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2-150x43.png 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2020\/09\/Vignette-ev\u00e9nements-site-web-research-seminar-2-400x114.png 400w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/p>\n<p style=\"text-align: center;\"><strong>Speakers: Susan COHEN<br \/>\n<\/strong>Terry College of Management &#8211; University of Georgia<\/p>\n<p style=\"text-align: center;\"><strong>Date and Location &#8211; Thursday February 25th 2021 from 14:00 to 15:30 on Zoom<\/strong><\/p>\n<h2 style=\"font-weight: 400; text-align: left;\">ABSTRACT<\/h2>\n<p>Extant literature posits two critical activities for new ventures: learning to inform adaptation and pitching to secure external resources. The learning literature captures the dynamic nature of entrepreneurial ventures, with ventures adapting as they uncover new information. The literature on pitching, meanwhile, begins with pitch delivery and correlates pitch attributes with subsequent investment.<\/p>\n<p>While some research in this area broadly suggests that narratives might help firms learn from past events, little work has explored how narratives might be used to learn about events that have not yet happened, or the process by which learning from narratives happens. Through an inductive study of 75 venture founders, mentors and staff at 9 U.S. accelerator programs, I reveal how developing a business pitch stimulates ventures to learn.<\/p>\n<p>I elaborate these findings in a novel theoretical framework wherein developing a pitch prompts early-stage ventures to (1) articulate their pitch, (2) cast for feedback, (3) anticipate objections, (4) catalyze action, and (5) revise recursively. Overall, I shift the emphasis from \u201cthe pitch event\u201d to the process of pitch development, in turn establishing how creating and refining narratives can stimulate learning.<\/p>\n<div style=\"text-align: center;\" data-tid=\"messageBodyContent\"><a class=\"btn-transparent\" href=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2021\/02\/abstract-Susan-COHEN.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>More<\/strong> Info<\/a><\/div>\n<p style=\"text-align: center;\"><a class=\"btn-transparent\" href=\"https:\/\/ieseg.zoom.us\/meeting\/register\/tZ0lce-hqTIoE92Qlv8aCV3YzrMr-mNI6eHv\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Join<\/strong> the webinar<\/a><\/p>\n<p style=\"text-align: center;\"><em>By registering at this link, you will automatically receive the link to join the seminar<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Speakers: Susan COHEN Terry College of Management &#8211; University of Georgia Date and Location &#8211; Thursday February 25th 2021 from 14:00 to 15:30 on Zoom ABSTRACT Extant literature posits two [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","events-category":[200,66,166],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Management Research Seminar: &quot;Learning from Narrative Development: How Developing &#039;&#039;The Pitch&#039;&#039; Shapes Strategy in New Ventures&#039;&#039; by Susan COHEN - I\u00c9SEG<\/title>\n<meta name=\"description\" content=\"Speakers: Susan COHEN Terry College of Management - University of Georgia Date and Location - Thursday February 25th 2021 from 14:00 to 15:30 on Zoom\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Management Research Seminar: &quot;Learning from Narrative Development: How Developing &#039;&#039;The Pitch&#039;&#039; Shapes Strategy in New Ventures&#039;&#039; by Susan COHEN - I\u00c9SEG\" \/>\n<meta property=\"og:description\" content=\"Speakers: Susan COHEN Terry College of Management - University of Georgia Date and Location - Thursday February 25th 2021 from 14:00 to 15:30 on Zoom\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/\" \/>\n<meta property=\"og:site_name\" content=\"I\u00c9SEG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/IESEG-School-of-Management\/358733860458?fref=ts\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-08T15:50:08+00:00\" \/>\n<meta name=\"author\" content=\"Cl\u00e9ment CREMER\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@IESEG\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ieseg.fr\/#organization\",\"name\":\"Ieseg\",\"url\":\"https:\/\/www.ieseg.fr\/\",\"sameAs\":[\"https:\/\/www.linkedin.com\/edu\/school?id=12453\",\"https:\/\/www.youtube.com\/user\/IESEGChannel\",\"https:\/\/www.facebook.com\/pages\/IESEG-School-of-Management\/358733860458?fref=ts\",\"https:\/\/twitter.com\/IESEG\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ieseg.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/IESEG-Logo-2012-rgb.jpg\",\"contentUrl\":\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/IESEG-Logo-2012-rgb.jpg\",\"width\":\"1000\",\"height\":\"311\",\"caption\":\"Ieseg\"},\"image\":{\"@id\":\"https:\/\/www.ieseg.fr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ieseg.fr\/#website\",\"url\":\"https:\/\/www.ieseg.fr\/\",\"name\":\"I\u00c9SEG\",\"description\":\"School of Management\",\"publisher\":{\"@id\":\"https:\/\/www.ieseg.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ieseg.fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/#webpage\",\"url\":\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/\",\"name\":\"Management Research Seminar: \\\"Learning from Narrative Development: How Developing ''The Pitch'' Shapes Strategy in New Ventures'' by Susan COHEN - I\u00c9SEG\",\"isPartOf\":{\"@id\":\"https:\/\/www.ieseg.fr\/#website\"},\"datePublished\":\"2021-02-08T15:49:39+00:00\",\"dateModified\":\"2021-02-08T15:50:08+00:00\",\"description\":\"Speakers: Susan COHEN Terry College of Management - University of Georgia Date and Location - Thursday February 25th 2021 from 14:00 to 15:30 on Zoom\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ieseg.fr\/en\/events\/management-research-seminar-susan-cohen\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"I\u00c9SEG\",\"item\":\"https:\/\/www.ieseg.fr\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Events\",\"item\":\"https:\/\/www.ieseg.fr\/en\/events\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Live Events\",\"item\":\"https:\/\/www.ieseg.fr\/en\/events-category\/live-events\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Management Research Seminar: &#8220;Learning from Narrative Development: How Developing &#8221;The Pitch&#8221; 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