{"id":155897,"date":"2024-03-22T16:56:36","date_gmt":"2024-03-22T15:56:36","guid":{"rendered":"https:\/\/www.ieseg.fr\/?post_type=events&#038;p=155897"},"modified":"2024-03-22T17:20:02","modified_gmt":"2024-03-22T16:20:02","slug":"research-seminar-mne-crowdsourcing-sustainability-innovations-april-24","status":"publish","type":"events","link":"https:\/\/www.ieseg.fr\/en\/events\/research-seminar-mne-crowdsourcing-sustainability-innovations-april-24\/","title":{"rendered":"[Research Seminar] \u201cMNE Crowdsourcing Sustainability Innovations\u201d"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" width=\"880\" height=\"250\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg\" alt=\"\" class=\"wp-image-133330\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg 880w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-300x85.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-768x218.jpg 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-150x43.jpg 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-400x114.jpg 400w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-center\"><strong>Speaker:<\/strong><em><strong> Simone CARMINE<\/strong><\/em><br>I\u00c9SEG<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Date and Location &#8211; Friday, April 12<sup>nd<\/sup> 2024 from 10:30am to 12pm<\/strong><br><strong>in Paris campus (P400) and on Zoom<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n\n\n\n<h2>ABSTRACT<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full\"><img loading=\"lazy\" width=\"400\" height=\"400\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/ICOR-RS.jpg\" alt=\"\" class=\"wp-image-133360\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/ICOR-RS.jpg 400w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/ICOR-RS-300x300.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/ICOR-RS-150x150.jpg 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n<p class=\"has-text-align-left\">Sustainability challenges &#8211; such as food security &#8211; are global in scale yet experienced and responded to locally. Effectively addressing sustainability challenges requires businesses to develop solutions and innovations that are both locally relevant and globally scalable. Among businesses, MNEs are uniquely positioned to innovate for sustainability. MNEs recognize the contribution of locally relevant innovations, but they often struggle to recognize where the most promising solutions lie, and then to integrate them into their innovation trajectory. One way to enable MNEs to recognize locally relevant innovations is crowdsourcing. However, it is difficult for MNEs to crowdsource sustainability innovations due to limited attentional resources and the trade-off between local relevance and global scalability. To investigate this topic, we conducted a qualitative study of Thought for Food (TFF) \u2013 a crowdsourcing innovation platform for sustainable food and agriculture. We found that, through crowdsourcing, MNEs find a way to generate multiple new and breakthrough ideas due to specific enabling conditions. However, they struggle to successfully integrate these ideas into their innovation path due to few structural elements that work as barriers. This research contributes to the literature by 1) explaining the contradictory role of crowdsourcing platforms for MNEs to identify locally relevant sustainability innovations and 2) articulating the cross-scale linkages between the local and the global for sustainable development.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/acrobat.adobe.com\/link\/review?uri=urn:aaid:scds:US:2fa2ff1b-511d-38fd-ae20-90a8c2040331\" target=\"_blank\" rel=\"noreferrer noopener\">More Info<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Speaker: Simone CARMINEI\u00c9SEG Date and Location &#8211; Friday, April 12nd 2024 from 10:30am to 12pmin Paris campus (P400) and on Zoom &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211; ABSTRACT Sustainability challenges &#8211; such as food security [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","events-category":[200,66,166],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - 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