﻿{"id":157588,"date":"2024-04-26T17:10:53","date_gmt":"2024-04-26T15:10:53","guid":{"rendered":"https:\/\/www.ieseg.fr\/?post_type=events&#038;p=157588"},"modified":"2024-04-26T17:16:11","modified_gmt":"2024-04-26T15:16:11","slug":"research-symposium-2024-summer-marketing-symposium","status":"publish","type":"events","link":"https:\/\/www.ieseg.fr\/en\/events\/research-symposium-2024-summer-marketing-symposium\/","title":{"rendered":"[Research Symposium] 2024 Summer Marketing Symposium"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em><strong>Date and Location \u2013 Thursday May 16<sup>th<\/sup> 2024 from 09:30AM to 5PM<\/strong><br><\/em><strong><em>Lille Campus, Vauban building, rooms V303-V304.<\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"880\" height=\"250\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg\" alt=\"\" class=\"wp-image-133330\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg 880w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-300x85.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-768x218.jpg 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-150x43.jpg 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-400x114.jpg 400w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-1024x1024.jpg\" alt=\"\" class=\"wp-image-157589\" width=\"379\" height=\"379\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-1024x1024.jpg 1024w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-300x300.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-150x150.jpg 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-768x768.jpg 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-1536x1536.jpg 1536w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium-400x400.jpg 400w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2024\/04\/visu-summer-marketing-symposium.jpg 1667w\" sizes=\"(max-width: 379px) 100vw, 379px\" \/><\/figure><\/div>\n\n\n<p>I\u00c9SEG and its Marketing &amp; Sales Department have the great pleasure to host th<strong>e 2024 Summer Symposium<\/strong> held at its premises in Lille.<\/p>\n\n\n\n<p>This one-day event will feature three distinguished speakers who will present their research and insights on key marketing issues.<\/p>\n\n\n\n<p>Attendees can expect to gain valuable insights on the latest trends and developments in the field of marketing, and engage in discussions with fellow attendees and speakers.<\/p>\n\n\n\n<p>The symposium promises to be an exciting and informative event for all those interested in the field of marketing. It will also provide an excellent opportunity for exchanges and networking among attendees.<\/p>\n\n\n\n<p>Everyone interested in marketing research is welcome: professors, postgraduate students, and researchers.<\/p>\n\n\n\n<p><em>> English will be the working language during presentations and discussions.<\/em><\/p>\n\n\n\n<h2>PROGRAM<\/h2>\n\n\n\n<ul><li>9:30-10:30am: Welcome coffee<\/li><li>10:30am-12pm: <strong>\u201cHow are Information Availability and Technology Changing Buyer-Seller Relationships?\u201d by Michael Ahearne (C.T. Bauer, University of Houston)<\/strong><\/li><li>12pm-1:30pm: Lunch<\/li><li>13:30pm-3pm: <strong>\u201cHow Labor vs. Material Cost Justifications Affect Perceptions of Price Increases\u201d by Rajesh Bagshi (Virginia Tech)<\/strong><\/li><li>3pm-3:30pm: Coffee break<\/li><li>3:30pm-5pm: <strong>\u201cThe Impact of Being Banned and Re-Admitted on Future Social Media Behaviour: An analysis of Twitter\u2019s 2021 Capitol Riot Bans and Elon Musk\u2019s Twitter Amnesty\u201d by Raoul Kubler (ESSEC)<\/strong><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Date and Location \u2013 Thursday May 16th 2024 from 09:30AM to 5PMLille Campus, Vauban building, rooms V303-V304. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211; I\u00c9SEG and its Marketing &amp; Sales Department have the great pleasure to [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","events-category":[251,166],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - 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