{"id":175321,"date":"2025-05-20T10:55:37","date_gmt":"2025-05-20T08:55:37","guid":{"rendered":"https:\/\/www.ieseg.fr\/?post_type=events&#038;p=175321"},"modified":"2025-06-03T14:51:52","modified_gmt":"2025-06-03T12:51:52","slug":"research-symposium-2025-summer-marketing-symposium","status":"publish","type":"events","link":"https:\/\/www.ieseg.fr\/en\/events\/research-symposium-2025-summer-marketing-symposium\/","title":{"rendered":"[Research Symposium] 2025 Summer Marketing Symposium"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Date and Location<\/em><strong><em> \u2013 Thursday June 12<sup>th<\/sup> 2025 from 09:30 to 17:00<br>in Lille Campus, Vauban building, room VA02.<\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" width=\"880\" height=\"250\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg\" alt=\"\" class=\"wp-image-133330\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche.jpg 880w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-300x85.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-768x218.jpg 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-150x43.jpg 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2022\/09\/Bandeaux-events-seminaire-recherche-400x114.jpg 400w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full\"><img loading=\"lazy\" width=\"400\" height=\"400\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/25-visu-linkedin.jpg\" alt=\"\" class=\"wp-image-175367\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/25-visu-linkedin.jpg 400w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/25-visu-linkedin-300x300.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/25-visu-linkedin-150x150.jpg 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure><\/div>\n\n\n<p>I\u00c9SEG and its Marketing &amp; Sales Department have the great pleasure to host the <strong>2025 Summer Symposium <\/strong>held at its premises in Lille.<\/p>\n\n\n\n<p>This one-day event will feature three distinguished speakers who will present their research and insights on key marketing issues.<\/p>\n\n\n\n<p>Attendees can expect to gain valuable insights on the latest trends and developments in the field of marketing, and engage in discussions with fellow attendees and speakers.<\/p>\n\n\n\n<p>The symposium promises to be an exciting and informative event for all those interested in the field of marketing. It will also provide an excellent opportunity for exchanges and networking among attendees.<\/p>\n\n\n\n<p>Everyone interested in marketing research is welcome: professors, postgraduate students, and researchers.<\/p>\n\n\n\n<p><em>&gt; English will be the working language during presentations and discussions.<\/em><\/p>\n\n\n\n<h2>PROGRAM<\/h2>\n\n\n\n<ul><li>9h30-10h30: Welcome coffee<\/li><li>10h30-12h: <strong>&#8220;Are People Really Averse to Ambiguity?&#8221; by Steven Sweldens (Rotterdam)<\/strong><\/li><li>12h-13h30: Lunch<\/li><li>13h30-15h: <strong>&#8220;The Effects of Agnostic Recommender Agents on Customer Trust and Business Performance&#8221; by Jeroen Schepers (Eidenhoven)<\/strong><\/li><li>15h-15h30: Coffee break<\/li><li>15h30-17h: <strong>&#8220;Service Innovation for a Circular Future&#8221; by Katrien Verleye (UGhent)<\/strong><\/li><\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-1024x140.jpg\" alt=\"\" class=\"wp-image-175387\" width=\"689\" height=\"93\" srcset=\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-1024x140.jpg 1024w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-300x41.jpg 300w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-768x105.jpg 768w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-1536x210.jpg 1536w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-150x21.jpg 150w, https:\/\/www.ieseg.fr\/wp-content\/uploads\/2025\/05\/logos-summer-marketing-400x55.jpg 400w\" sizes=\"(max-width: 689px) 100vw, 689px\" \/><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>Date and Location \u2013 Thursday June 12th 2025 from 09:30 to 17:00in Lille Campus, Vauban building, room VA02. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211; I\u00c9SEG and its Marketing &amp; Sales Department have the great pleasure [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","events-category":[41,251],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - 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