{"id":148744,"date":"2023-10-16T17:54:40","date_gmt":"2023-10-16T15:54:40","guid":{"rendered":"https:\/\/www.ieseg.fr\/?page_id=148744"},"modified":"2026-03-19T16:00:55","modified_gmt":"2026-03-19T15:00:55","slug":"program-content","status":"publish","type":"page","link":"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/","title":{"rendered":"Bachelor in Management &#038; Tech Design Program"},"content":{"rendered":"\r\n<div id=\"keyfacts_program-block_65280605481c2\" class=\"keyfacts_program\">\r\n\t<!-- KEYFACTS BEGIN -->\r\n\t<section class=\"keyfacts-container\">\r\n\t\t<div class=\"keyfacts-wrapper\">\r\n\t\t\t<div class=\"keyfacts-inner\">\r\n\t\t\t\t<p class=\"chapeau\">Bridging the gap between managers &#038; tech designers<\/p>\r\n\t\t\t\t<ul class=\"keyfacts\">\r\n\t\t\t\t\t<div class=\"row_custom\">\r\n\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t<img alt=\"Format\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/duree.svg\">\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Format<\/p> -->\r\n\t\t\t\t\t\t\t\t<p class=\"key\">3 years<\/p>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t<img alt=\"Languages\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/langues.svg\">\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Language<\/p> -->\r\n\t\t\t\t\t\t\t\t<p class=\"key\">English<\/p>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t<img alt=\"Location\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/location-white.svg\">\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Location<\/p> -->\r\n\t\t\t\t\t\t\t\t<p class=\"key\">France &#038; Canada<\/p>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<div class=\"row_custom\">\r\n\r\n\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t<img alt=\"Fees\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/cout.svg\">\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Fee<\/p> -->\r\n\t\t\t\t\t\t\t\t<p class=\"key\">\u20ac10,700 (1st year &#8211; 2026-2027 tuition fees)<\/p>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t<img alt=\"Intake\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/rentree.svg\">\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Intake<\/p> -->\r\n\t\t\t\t\t\t\t\t<p class=\"key\">September<\/p>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"keyfact\">\r\n\t\t\t\t\t\t\t\t<div class=\"picto\">\r\n\t\t\t\t\t\t\t\t\t<img alt=\"Credits\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/credits.svg\">\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"content\">\r\n\t\t\t\t\t\t\t\t\t<!-- <p class=\"fact\">Credits<\/p> -->\r\n\t\t\t\t\t\t\t\t\t<p class=\"key\">180 ECTS<\/p>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/li>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/ul>\r\n\t\t\t\t\t\t\t\t\t<div class=\"accreditations\">\r\n\t\t\t\t\t\t<!-- <img alt=\"Format\" src=\"\">-->\r\n\r\n\t\t\t\t\t\t<p>Accreditations<\/p>\r\n\t\t\t\t\t\t<!--picto1-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.ieseg.fr\/en\/accreditations-labels-business-school\/\"><img alt=\"\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/blocks\/programme_blocks\/keyfacts\/img\/logo_accred_AACSB.png\"><\/a>\r\n\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto2-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto3-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto4-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.ieseg.fr\/en\/accreditations-labels-business-school\/\"><img alt=\"\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/blocks\/programme_blocks\/keyfacts\/img\/logo_accred_EQUIS.png\"><\/a>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto5-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto6-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto7-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto8-->\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<!--picto9-->\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/section>\r\n\t<!-- KEYFACTS END -->\r\n\t<!-- SOUS-MENU BEGIN -->\r\n\t<section class=\"sousmenu-container\">\r\n\t\t<div class=\"sousmenu-wrapper\">\r\n\t\t\t<div class=\"sousmenu-inner\">\r\n\t\t\t\t<nav class=\"sousmenu-nav\">\r\n\t\t\t\t\t<ul>\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<li><a href=\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/\"><span>Overview<\/span><\/a><\/li><li class=\"active\"><p><span>Program Content<\/span><\/p><\/li><li><a href=\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/admission-fees\/\"><span>Admission &#038; Fees<\/span><\/a><\/li>\t\t\t\t\t\t\r\n\r\n\t\t\t\t\t<\/ul>\r\n\t\t\t\t<\/nav>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/section>\r\n\t<!-- SOUS-MENU END -->\r\n<\/div>\n\n\n<div class=\"wp-container-3 wp-block-group block_modulable-container gray\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-2 wp-block-group block_modulable-wrapper\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-1 wp-block-group block_modulable-inner\"><div class=\"wp-block-group__inner-container\">\n<h2>Program<\/h2>\n\n\n\n<p><strong>The Bachelor in Management &amp; Tech Design is a three-year program that combines the fundamentals of international management with progressive expertise in tech design.<\/strong><\/p>\n\n\n\n<p>From the first year, students follow a shared core curriculum in international management alongside students from the Bachelor in International Business on I\u00c9SEG\u2019s Lille campus. This immersion within an international and multicultural cohort enables them to build a strong foundation in management, marketing, economics, accounting, communication, and teamwork.<\/p>\n\n\n\n<p>Starting in the second year, the program evolves toward a progressive specialization in management and tech design. Technical and creative courses (digital projects, design thinking, UX, technologies, etc.) are delivered by RUBIKA experts, enabling students to develop hybrid skill sets that are highly sought after by employers.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-container-6 wp-block-group block_modulable-container\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-5 wp-block-group block_modulable-wrapper\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-4 wp-block-group block_modulable-inner gray\"><div class=\"wp-block-group__inner-container\">\n<h2>Program Structure<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" style=\"width: auto;\" src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/programs\/Schema-Structure-BachelorManagementTechDesign-EN.png\" alt=\"Two countries, three campuses\" width=\"1015\" height=\"auto\"><\/figure>\n\n\n\n<p><em>*The fourth semester of the Bachelor in Management &amp; Tech Design program takes place in Montreal under certain strict conditions: it is subject to changes in Canadian regulations, to the approval of a study permit or a visitor&#8217;s visa (with no guarantee of issuance), and to a sufficient number of students having obtained the necessary permits. If these conditions are not met, I\u00c9SEG and Rubika are committed to finding alternatives.<\/em><\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\r\n<!--CONTENU DES COURS STARTS-->\r\n<section class=\"cours-container\">\r\n    <div class=\"cours-wrapper\">\r\n        <div class=\"cours-inner\">\r\n            <h2 class=\"titre2\">Course Content<\/h2>\r\n            \r\n            \r\n\r\n            \r\n\r\n                    <div class=\"cours\">\r\n                        <!--NIVEAU 1-->\r\n                        <div class=\"cours-button\">\r\n                            <div class=\"arrow-button\">\r\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28.692\" height=\"27.058\" viewBox=\"0 0 28.692 27.058\"><g data-name=\"Soustraction 1\" fill=\"currentColor\"><path d=\"M14.937 26.558a1.936 1.936 0 01-1.404-.61 2.196 2.196 0 01-.007-2.986l6.757-6.463.9-.862H2.494C1.376 15.637.5 14.711.5 13.53c0-1.163.898-2.108 2.002-2.108H21.192l-.9-.862-6.757-6.463a2.197 2.197 0 01.007-2.987c.374-.393.87-.609 1.396-.609.526 0 1.025.217 1.403.61l.006.007.006.006L27.61 12.046c.38.368.582.875.582 1.467v.032c0 .592-.201 1.099-.581 1.467L16.353 25.935l-.006.006-.006.006c-.378.394-.877.61-1.404.61z\"\/><path d=\"M14.937 26.058c.39 0 .76-.163 1.043-.457l.012-.013.013-.012 11.258-10.924c.354-.342.429-.79.429-1.107v-.032c0-.316-.075-.765-.43-1.109L16.005 1.482l-.013-.012-.012-.013A1.44 1.44 0 0014.938 1a1.42 1.42 0 00-1.034.454c-.6.63-.605 1.653-.014 2.29l6.747 6.454 1.8 1.723H2.502c-.828 0-1.502.721-1.502 1.608 0 .902.656 1.608 1.494 1.608H22.429l-1.8 1.723-6.747 6.454a1.69 1.69 0 00.011 2.287 1.44 1.44 0 001.044.457m0 1a2.438 2.438 0 01-1.765-.764 2.696 2.696 0 010-3.685l6.765-6.472H2.494C1.116 16.137 0 14.997 0 13.53c0-1.443 1.116-2.608 2.502-2.608h17.444L13.18 4.449a2.696 2.696 0 010-3.685A2.418 2.418 0 0114.938 0c.636 0 1.274.255 1.763.764l11.257 10.923c.49.472.734 1.116.734 1.826v.032c0 .71-.245 1.353-.734 1.826L16.701 26.294c-.489.509-1.127.764-1.764.764z\"\/><\/g><\/svg>\r\n                            <\/div>\r\n                            <div class=\"texte_button\">\r\n                                <h4>Year 1<\/h4>\r\n                                <p><strong><\/strong><\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n\r\n                        <!--NIVEAU 2-->\r\n                        <div class=\"cours-detail\">\r\n                            \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Management<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Business Exploration<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> The Art &#038; Science of Marketing<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Applied Economics<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Mathematics for Business<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Ethics &#038; CSR<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Understanding Intercultural Management<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Financial Accounting &#038; Decision Making<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Introduction to Financial Institutions, Markets &#038; Risk<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Statistics for Business<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Business Law for International Managers<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>People Skills<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Personal &#038; Professional Development<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Languages<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Internship (1 month): Professional and social awareness<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong>For their first internship, students spend one month in a company in a position that does not entail too much responsibility, so that they gain useful insights into the day-to-day operations of a firm.<\/strong><br><br>The missions and functions that students carry out at this stage may typically include the following tasks: production line worker, stacking and labelling, inventory management, cashier, preparing and delivering orders, humanitarian missions, etc.<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                                        <\/div>\r\n                    <\/div>\r\n\r\n                \r\n\r\n                    <div class=\"cours\">\r\n                        <!--NIVEAU 1-->\r\n                        <div class=\"cours-button\">\r\n                            <div class=\"arrow-button\">\r\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28.692\" height=\"27.058\" viewBox=\"0 0 28.692 27.058\"><g data-name=\"Soustraction 1\" fill=\"currentColor\"><path d=\"M14.937 26.558a1.936 1.936 0 01-1.404-.61 2.196 2.196 0 01-.007-2.986l6.757-6.463.9-.862H2.494C1.376 15.637.5 14.711.5 13.53c0-1.163.898-2.108 2.002-2.108H21.192l-.9-.862-6.757-6.463a2.197 2.197 0 01.007-2.987c.374-.393.87-.609 1.396-.609.526 0 1.025.217 1.403.61l.006.007.006.006L27.61 12.046c.38.368.582.875.582 1.467v.032c0 .592-.201 1.099-.581 1.467L16.353 25.935l-.006.006-.006.006c-.378.394-.877.61-1.404.61z\"\/><path d=\"M14.937 26.058c.39 0 .76-.163 1.043-.457l.012-.013.013-.012 11.258-10.924c.354-.342.429-.79.429-1.107v-.032c0-.316-.075-.765-.43-1.109L16.005 1.482l-.013-.012-.012-.013A1.44 1.44 0 0014.938 1a1.42 1.42 0 00-1.034.454c-.6.63-.605 1.653-.014 2.29l6.747 6.454 1.8 1.723H2.502c-.828 0-1.502.721-1.502 1.608 0 .902.656 1.608 1.494 1.608H22.429l-1.8 1.723-6.747 6.454a1.69 1.69 0 00.011 2.287 1.44 1.44 0 001.044.457m0 1a2.438 2.438 0 01-1.765-.764 2.696 2.696 0 010-3.685l6.765-6.472H2.494C1.116 16.137 0 14.997 0 13.53c0-1.443 1.116-2.608 2.502-2.608h17.444L13.18 4.449a2.696 2.696 0 010-3.685A2.418 2.418 0 0114.938 0c.636 0 1.274.255 1.763.764l11.257 10.923c.49.472.734 1.116.734 1.826v.032c0 .71-.245 1.353-.734 1.826L16.701 26.294c-.489.509-1.127.764-1.764.764z\"\/><\/g><\/svg>\r\n                            <\/div>\r\n                            <div class=\"texte_button\">\r\n                                <h4>Year 2<\/h4>\r\n                                <p><strong><\/strong><\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n\r\n                        <!--NIVEAU 2-->\r\n                        <div class=\"cours-detail\">\r\n                            \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Tech Design<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Digital Operations Management<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Design Thinking<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Innovation by Usage<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Math for Tech &#038; Programming<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Optimization<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Programming Languages<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Prototyping, Proof of Concept<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> User Experience<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> User Interface<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> User Research<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Tech\/Design Case Studies<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Management<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Applied Negotiation Essentials<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Brand Management<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Conflict Management in Organizations<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Cost Accounting<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Creative Project Management<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Digital Marketing Strategy<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Eco Conception &#038; Sustainability<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Financial Analysis<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Introduction to AI<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Cybersecurity Basics<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Strategy and Innovation<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>People Skills<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Career Program<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Design History<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Geopolitics of Business Tech<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Tech History<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Working Effectively in Intercultural Teams<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Capstone Projects<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Designing and selling a transactional website to a B2B client<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Gamifying a marketing campaign for an existing company<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Internship (2 months): Sales Function<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong>By the time of their second internship, students will be equipped to leverage what they have learnt throughout their courses as well as their personal and professional coaching sessions, to undertake a two-month sales mission.<\/strong><br><br>The commercial function being at the forefront of business, it is crucial that students get an early experience in that key field.<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                                        <\/div>\r\n                    <\/div>\r\n\r\n                \r\n\r\n                    <div class=\"cours\">\r\n                        <!--NIVEAU 1-->\r\n                        <div class=\"cours-button\">\r\n                            <div class=\"arrow-button\">\r\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28.692\" height=\"27.058\" viewBox=\"0 0 28.692 27.058\"><g data-name=\"Soustraction 1\" fill=\"currentColor\"><path d=\"M14.937 26.558a1.936 1.936 0 01-1.404-.61 2.196 2.196 0 01-.007-2.986l6.757-6.463.9-.862H2.494C1.376 15.637.5 14.711.5 13.53c0-1.163.898-2.108 2.002-2.108H21.192l-.9-.862-6.757-6.463a2.197 2.197 0 01.007-2.987c.374-.393.87-.609 1.396-.609.526 0 1.025.217 1.403.61l.006.007.006.006L27.61 12.046c.38.368.582.875.582 1.467v.032c0 .592-.201 1.099-.581 1.467L16.353 25.935l-.006.006-.006.006c-.378.394-.877.61-1.404.61z\"\/><path d=\"M14.937 26.058c.39 0 .76-.163 1.043-.457l.012-.013.013-.012 11.258-10.924c.354-.342.429-.79.429-1.107v-.032c0-.316-.075-.765-.43-1.109L16.005 1.482l-.013-.012-.012-.013A1.44 1.44 0 0014.938 1a1.42 1.42 0 00-1.034.454c-.6.63-.605 1.653-.014 2.29l6.747 6.454 1.8 1.723H2.502c-.828 0-1.502.721-1.502 1.608 0 .902.656 1.608 1.494 1.608H22.429l-1.8 1.723-6.747 6.454a1.69 1.69 0 00.011 2.287 1.44 1.44 0 001.044.457m0 1a2.438 2.438 0 01-1.765-.764 2.696 2.696 0 010-3.685l6.765-6.472H2.494C1.116 16.137 0 14.997 0 13.53c0-1.443 1.116-2.608 2.502-2.608h17.444L13.18 4.449a2.696 2.696 0 010-3.685A2.418 2.418 0 0114.938 0c.636 0 1.274.255 1.763.764l11.257 10.923c.49.472.734 1.116.734 1.826v.032c0 .71-.245 1.353-.734 1.826L16.701 26.294c-.489.509-1.127.764-1.764.764z\"\/><\/g><\/svg>\r\n                            <\/div>\r\n                            <div class=\"texte_button\">\r\n                                <h4>Year 3<\/h4>\r\n                                <p><strong><\/strong><\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n\r\n                        <!--NIVEAU 2-->\r\n                        <div class=\"cours-detail\">\r\n                            \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Tech Design<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Blockchain &#038; Crypto Assets<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Business Simulation<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Generative AI &#038; Prompt Engineering<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Innovation by Usage<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Introduction to AI and Machine Learning<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Maths for Tech &#038; Programming<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Programming Languages<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Tech\/Design Case Studies<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> User Interface<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> User Experience<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Management<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Brand Strategy<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Business Negotiation<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Creative Project Management<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Entrepreneurial Finance &#038; Crowdfunding Tactics<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Finance Fundamentals<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Human Behavior and Positive Leadership<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Neuro-Marketing<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Patents &#038; Intellectual Property<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Sales Essentials<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>People Skills<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong><span class=\"chevron-orange\">><\/span><\/strong> Design History<br> <strong><span class=\"chevron-orange\">><\/span><\/strong> Portfolio and Self-Branding<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Capstone Project<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p>Creating an innovative startup, from the original idea to the first pitch<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                \r\n                                    <!--niveau2-->\r\n                                    <div class=\"cours-detail-button\">\r\n                                        <div class=\"plus-button\">\r\n                                            <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/plus.svg\"\/>\r\n                                        <\/div>\r\n                                        <div class=\"texte_button\">\r\n                                            <h5>Internship (4 to 6 months): Junior Manager<\/h5>\r\n                                            <p><strong><\/strong><\/p>\r\n                                        <\/div>\r\n                                    <\/div>\r\n\r\n                                    <!--NIVEAU 3-->\r\n                                    <!--niveau3-->\r\n                                    <div class=\"cours-intro\">\r\n\r\n                                        <p><strong>For their final internship, students are asked to integrate into a tech company to lead missions with a growing sense of responsibility, facing tasks that require autonomy and initiative.<\/strong><br><br>Such extensive and complex engagement provides students with an excellent opportunity to not only become familiar with a firm, but also to highlight their ability to analyze problems, to be part of a team of decision makers, and to propose viable solutions in a tech-driven environment. This final internship could lead to positions such as product owner, product release manager, product manager, etc.<\/p>\r\n                                                                            <p><\/p>\r\n                                    <\/div>\r\n\r\n                                                        <\/div>\r\n                    <\/div>\r\n\r\n                            <p><em>*Please note that course titles were established in September 2025 and are subject to change.<\/em><\/p>\n<p>After completing 3 years of the Bachelor in Management &#038; Tech Design, students will obtain the Bachelor in Management &#038; Tech Design diploma, delivered jointly by I\u00c9SEG and RUBIKA.<\/p>\n\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n<!--CONTENU DES COURS ENDS-->\r\n\n\n\r\n<div id=\"zoom-block_652806a9481c4\" class=\"zoom\">\r\n    <!--ZOOM SUR STARTS -->\r\n    <section class=\"zoom-container\">\r\n        <div class=\"zoom-wrapper\">\r\n            <div class=\"zoom-inner\">\r\n                <div class=\"title\">\r\n                    <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/zoom.svg\"\/>\r\n                    <h3>Zoom on\u2026 the hands-on approach with 3 annual Capstone Projects<\/h3>\r\n                <\/div>\r\n                <p><p><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong> Year 2: Design and selling of a transactional website to a B2B customer<\/p>\n<p><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong> Year 2: Gamifying a marketing campaign for an existing company<\/p>\n<p><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong> Year 3: Creating an innovative startup, from the original idea to the first pitch<\/p>\n<\/p>\r\n            <\/div>\r\n        <\/div>\r\n    <\/section>\r\n    <!-- ZOOM SUR ENDS -->\r\n<\/div>\n\n\n<div class=\"wp-container-14 wp-block-group block_modulable-container\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-13 wp-block-group block_modulable-wrapper\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-12 wp-block-group block_modulable-inner\"><div class=\"wp-block-group__inner-container\">\n<h2>An entrepreneurial, corporate and international focus<\/h2>\n\n\n\n<p><strong>At I\u00c9SEG and RUBIKA, students dive into the corporate world, meet industry experts, and develop the skills to become tomorrow\u2019s leaders.<\/strong><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-container-11 wp-block-columns\">\n<div class=\"wp-container-8 wp-block-column\" style=\"flex-basis:50%\">\n<div class=\"wp-container-7 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<h3>INNOVATIVE STARTUP CREATION CHALLENGE<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Tech companies often scale up growing extremely fast. They have a strong entrepreneurial spirit, so graduates must be familiar with this specific mindset that fosters innovation. Tech employees and managers are doers, and dare bold things!<\/strong>&nbsp;<\/p>\n\n\n\n<p>Just before graduating and getting their first job, the 3rd year capstone project will put students in tech entrepreneur&#8217;s shoes as they work in small teams to create an innovative business model\/startup in any digital field (app, e-commerce, gaming, service, \u2026). <\/p>\n\n\n\n<p>Other aspects of this key projects include:<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> Turning an idea into a fundraising pitch (requiring strong presentation skills to convince potential investors)<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> A highly transdisciplinary (management &amp; tech) and hands-on approach<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> A fully-functioning prototype required<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> Being advised by academics, coached by professionals<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> The opportunity to develop an intrapreneurial venture<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-container-10 wp-block-column\" style=\"flex-basis:50%\">\n<div class=\"wp-container-9 wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<h3>INTERNATIONAL EXPOSURE<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>1 program, 2 countries, 3 campuses<\/strong>*<\/p>\n\n\n\n<p><strong>Many tech companies have expanded their global presence, as they now recruit more and more talents from across borders, and frequently outsource their coding work to countries with significant cultural differences.<\/strong> <\/p>\n\n\n\n<p>Given this international landscape, it is now crucial for young managers in tech companies to be trained in intercultural environments. Indeed, this kind of exposure is not only essential for their personal growth but also critical for the success and sustainability of tech companies operating in an interconnected world. Embracing interculturality fosters creativity, collaboration, and innovation, making the company more adaptable, competitive, and attractive to both talents and customers worldwide. <\/p>\n\n\n\n<p>To equip students with this key factor of success, the Bachelor in Management &amp; Tech Design program includes one semester on RUBIKA&#8217;s campus located in Montr\u00e9al, Canada.<\/p>\n\n\n\n<p><em>*subject to VISA approval<\/em><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-container-17 wp-block-group block_modulable-container gray\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-16 wp-block-group block_modulable-wrapper\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-container-15 wp-block-group block_modulable-inner\"><div class=\"wp-block-group__inner-container\">\n<h3>INTERNSHIPS<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>The Bachelor in Management &amp; Tech Design program promotes the professional integration of its students by alternating pedagogical knowledge with business know-how.<\/strong> At the end of each academic year, students complete an internship to gradually discover the business world and demonstrate their abilities to work efficiently in teams.<\/p>\n\n\n\n<p><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong> 1<sup>st<\/sup> year: Production or Social Impact Internship (1 month)<br><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span> 2<sup>nd<\/sup> year: Sales Internship (2 months)<br><span class=\"chevron-orange\"><span class=\"chevron-orange\"><strong><span class=\"chevron-orange\">&gt;<\/span><\/strong><\/span><\/span> 3<sup>rd<\/sup> year: Junior Manager Internship (4 to 6 months)<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\r\n<div id=\"devperso-block_6529015321204\" class=\"devperso\">\r\n    <!--DEVELOPPEMENT PERSONNEL STARTS -->\r\n    <section class=\"devperso-container\">\r\n        <div class=\"devperso-wrapper\">\r\n            <div class=\"devperso-inner\">\r\n                <div class=\"title\">\r\n                    <img src=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/pictos\/developpement-personnel.svg\"\/>\r\n                    <h3>Workshops and Corporate Events<\/h3>\r\n                <\/div>\r\n                <p><p>Alongside the courses, the program includes various workshops and corporate events to further develop your personal and professional skills. These cover a range of topics, such as conflict management in cross-cultural environments and intercultural communication.<br \/>\nOur Career Program helps participants to establish their professional career plan by working on their skills, personal strengths, and using networking tools to be prepared to meet recruiters\u2019 expectations internationally.<\/p>\n<p><a class=\"btn btn-blanc\" href=\"https:\/\/www.ieseg.fr\/en\/programs\/career-program\/\" target=\"_blank\" rel=\"noopener\">Discover the <strong>Career Program<\/strong><\/a><\/p>\n<\/p>\r\n            <\/div>\r\n        <\/div>\r\n    <\/section>\r\n    <!-- DEVELOPPEMENT PERSONNEL ENDS -->\r\n<\/div>\r\n\r\n\r\n\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>Program The Bachelor in Management &amp; Tech Design is a three-year program that combines the fundamentals of international management with progressive expertise in tech design. From the first year, students [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":0,"parent":148617,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-page-programs.php","meta":{"inline_featured_image":false},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bachelor in Management &amp; Tech Design Program - I\u00c9SEG<\/title>\n<meta name=\"description\" content=\"Program The Bachelor in Management &amp; Tech Design is a three-year program that combines the fundamentals of international management with progressive\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bachelor in Management &amp; Tech Design Program - I\u00c9SEG\" \/>\n<meta property=\"og:description\" content=\"Program The Bachelor in Management &amp; Tech Design is a three-year program that combines the fundamentals of international management with progressive\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/\" \/>\n<meta property=\"og:site_name\" content=\"I\u00c9SEG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/IESEG-School-of-Management\/358733860458?fref=ts\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-19T15:00:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/programs\/Schema-Structure-BachelorManagementTechDesign-EN.png\" \/>\n<meta name=\"author\" content=\"Anais ANDREOSSO\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@IESEG\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ieseg.fr\/#organization\",\"name\":\"Ieseg\",\"url\":\"https:\/\/www.ieseg.fr\/\",\"sameAs\":[\"https:\/\/www.linkedin.com\/edu\/school?id=12453\",\"https:\/\/www.youtube.com\/user\/IESEGChannel\",\"https:\/\/www.facebook.com\/pages\/IESEG-School-of-Management\/358733860458?fref=ts\",\"https:\/\/twitter.com\/IESEG\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ieseg.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/IESEG-Logo-2012-rgb.jpg\",\"contentUrl\":\"https:\/\/www.ieseg.fr\/wp-content\/uploads\/IESEG-Logo-2012-rgb.jpg\",\"width\":\"1000\",\"height\":\"311\",\"caption\":\"Ieseg\"},\"image\":{\"@id\":\"https:\/\/www.ieseg.fr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ieseg.fr\/#website\",\"url\":\"https:\/\/www.ieseg.fr\/\",\"name\":\"I\u00c9SEG\",\"description\":\"School of Management\",\"publisher\":{\"@id\":\"https:\/\/www.ieseg.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ieseg.fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/#primaryimage\",\"url\":\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/programs\/Schema-Structure-BachelorManagementTechDesign-EN.png\",\"contentUrl\":\"https:\/\/www.ieseg.fr\/wp-content\/themes\/ieseg-2020\/dps-2020\/img\/programs\/Schema-Structure-BachelorManagementTechDesign-EN.png\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/#webpage\",\"url\":\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/\",\"name\":\"Bachelor in Management & Tech Design Program - I\u00c9SEG\",\"isPartOf\":{\"@id\":\"https:\/\/www.ieseg.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ieseg.fr\/en\/programs\/bachelors\/bachelor-management-tech-design\/program-content\/#primaryimage\"},\"datePublished\":\"2023-10-16T15:54:40+00:00\",\"dateModified\":\"2026-03-19T15:00:55+00:00\",\"description\":\"Program The Bachelor in Management &amp; 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