﻿{"id":1303,"date":"2018-02-07T10:24:08","date_gmt":"2018-02-07T09:24:08","guid":{"rendered":"https:\/\/www.ieseg.fr\/landings\/?page_id=1303"},"modified":"2026-03-12T15:00:45","modified_gmt":"2026-03-12T14:00:45","slug":"executive-mastere-specialise-direction-marketing-et-digital","status":"publish","type":"page","link":"https:\/\/www.ieseg.fr\/landings\/fr\/com\/executive-mastere-specialise-direction-marketing-et-digital\/","title":{"rendered":"Executive Mast\u00e8re Sp\u00e9cialis\u00e9\u00ae Direction Marketing et Digital"},"content":{"rendered":"<h2>RENFORCEZ VOTRE EXPERTISE EN STRAT\u00c9GIE ET MARKETING DIGITAL ET D\u00c9VELOPPEZ VOTRE LEADERSHIP !<\/h2>\n<p>D\u00e9veloppez ou renforcez <strong>votre expertise en Marketing Digital et en Management<\/strong> et optimisez votre compr\u00e9hension des enjeux strat\u00e9giques tout en d\u00e9veloppant votre posture de leadership. <\/p>\n<p>L\u2019<strong>Executive Mast\u00e8re Sp\u00e9cialis\u00e9\u00ae Direction Marketing et Digital<\/strong> vise \u00e0 appr\u00e9hender les enjeux de la transformation des organisations, \u00e0 piloter des projets marketing strat\u00e9giques en coh\u00e9rence avec les objectifs commerciaux, \u00e0 d\u00e9velopper votre expertise en marketing digital, et \u00e0 renforcer votre posture de leader.<\/p>\n<p>Il b\u00e9n\u00e9ficie d\u2019un encadrement compos\u00e9 d\u2019enseignants-chercheurs et de professionnels, d\u2019un coach certifi\u00e9 et d\u2019un directeur de th\u00e8se, et <strong>reste accessible via VAE tout en \u00e9tant partiellement \u00e9ligible au CPF.<\/strong><\/p>\n<ul>\n<li>Groupe limit\u00e9 \u00e0 15 participants\u200b<\/li>\n<li>Diversit\u00e9 de profils pour un enrichissement collectif\u200b<\/li>\n<li>Approche participative : mises en situation, jeux de r\u00f4les, d\u00e9fis concrets\u200b<\/li>\n<li>Accompagnement personnalis\u00e9 : r\u00e9silience et leadership\u200b<\/li>\n<li>Ma\u00eetrise des enjeux marketing et digitaux<\/li>\n<\/ul>\n<p><!--\n\n<ul>\n \t\n\n<li><strong>Super Early Bird : 3 700\u20ac de remise imm\u00e9diate pour toute inscription* avant le 2 Mars 2026.<br \/>*Admission soumise \u00e0 validation<\/strong><\/li>\n\n\n<\/ul>\n\n--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>RENFORCEZ VOTRE EXPERTISE EN STRAT\u00c9GIE ET MARKETING DIGITAL ET D\u00c9VELOPPEZ VOTRE LEADERSHIP ! D\u00e9veloppez ou renforcez votre expertise en Marketing Digital et en Management et optimisez votre compr\u00e9hension des enjeux [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":4021,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/exec\/ems\/landing_ems_emsdm_fr.php","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Executive Mast\u00e8re Sp\u00e9cialis\u00e9\u00ae Direction Marketing et Digital - I\u00c9SEG<\/title>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Executive Mast\u00e8re Sp\u00e9cialis\u00e9\u00ae Direction Marketing et Digital - I\u00c9SEG\" \/>\n<meta property=\"og:description\" content=\"RENFORCEZ VOTRE EXPERTISE EN STRAT\u00c9GIE ET MARKETING DIGITAL ET D\u00c9VELOPPEZ VOTRE LEADERSHIP ! 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