Enseignant

Thomas Jean LECLERCQ

Thomas Jean LECLERCQ
Assistant Professor
Ph.D., Management Sciences, Marketing - Louvain School of Management - UCLouvain-Mons
Track Coordinator
Filière : Marketing
Membre du LEM
Formation
  • 2017 : Ph.D., Management Sciences, Marketing, Louvain School of Management - UCLouvain-Mons, Belgium
Expériences Professionnelles
Expérience académique :
  • 2018 - maintenant, Professor, IÉSEG School of Management, , France
  • 2017 - 2018, Lecturer, University of Namur and University of Notre Dame de la Paix, Namur, Belgium
  • 2017 - 2017, Lecturer, EDHEC Business School, Lille, France
  • 2012 - 2018, Teaching and Research Assistant, Louvain School of Management - UCLouvain-Mons, Mons-Louvain, Belgium
Prix Scientifiques et Awards
Awards
  • 2018 : Best Dissertation Award in Service Research Finalist, SERVSIG
  • 2017 : The Bob Johnston Best Paper Award, International Research Symposium on Service Excellence in Management
  • 2016 : Most Innovative Paper Award, Elsevier
  • 2016 : Best Communication Award, Association Française du Marketing
  • 2016 : Most Promising Young Researcher Award, Association Française du Marketing
Articles publiés dans des revues à comité de lecture
  • Leclercq T. J., Poncin I., Hammedi W., (2020). Opening the black box of gameful experience: Implications for gamification process design, Journal of Retailing and Consumer Services, 52 (january) 1-10.
  • Leclercq T., Hammedi Wafa, Poncin Ingrid, (2018). The Boundaries of Gamification for Engaging Customers: Effects of Losing a Contest in Online Co-creation Communities, Journal of Interactive Marketing (formerly JDM), 44 82-101.
  • Hammedi Wafa, Leclercq T., van Riel Allard, (2017). The use of gamification mechanics to increase employee and user engagement in participative healthcare services, Journal of Service Management (formerly IJSIM), 28 (4) 640-661.
Afficher tout
  • Poncin Ingrid, Garnier Marion, Ben Mimoun Mohammed, Leclercq T., (2017). Smart technologies and shopping experience: Are gamification interfaces effective? The case of the Smartstore, Technological Forecasting and Social Change, 124 320-331.
  • Leclercq T., Poncin Ingrid, Hammedi Wafa, (2017). The Engagement Process During Value Co- Creation: Gamification in New Product- Development Platforms, International Journal of Electronic Commerce, 21 (4) 454-488.
  • Leclercq T., Hammedi Wafa, Poncin Ingrid, (2016). Ten years of value cocreation: An integrative review, Recherche et Applications en Marketing (English Edition), 31 (3) 26-60.
  • Leclercq T. J., Friedman Mike, (2015). Brand discrimination: an implicit measure of the strength of mental brand representations, PLOS ONE, 10 (3) 1-24.
Chapitres de livres
  • Leclercq T. J., Poncin I., Hammedi W., (2019), Customer Engagement: The Role of Gamification, in: Handbook of Research on Customer Engagement.
Domaine de Recherche
  • Marketing
IÉSEG