Valérie SWAEN

Valérie SWAEN
Full Professor
Ph.D. in Management sciences - Université catholique de Louvain
Filière : Marketing
Formation
  • 2004 : Ph.D. in Management sciences, Université catholique de Louvain, Belgium
  • 2000 : Other, Business Administration, Management, Université catholique de Louvain, Belgium
  • 1998 : Master, Business Administration, Management, Université catholique de Louvain, Belgium
Expériences Professionnelles
Expérience académique :
  • 2018 - maintenant, President of the Louvain Research Institute in Management and Organizations (LouRIM) of UCL, Université catholique de Louvain, Louvain-la-Neuve, Belgium
  • 2017 - maintenant, Ordinary professor, Université catholique de Louvain, Louvain-la-Neuve,
  • 2005 - 2009, Visiting professor, Facultés Universitaires Notre-Dame de la Paix (FUNDP), Namur, Belgium
  • 2005 - maintenant, Professor, Université catholique de Louvain, Louvain-la-Neuve, Belgium
  • 2004 - 2005, Senior assistant professor (4 days a week), IÉSEG School of Management, , France
  • 2002 - 2005, Visiting professor, University of Lille 2, Lille, France
  • 2000 - 2004, FNRS Researcher, Université catholique de Louvain, Louvain-la-Neuve, Belgium
  • 1998 - 2000, Teaching and Research Assistant, Université catholique de Louvain, Louvain-la-Neuve, Belgium
Prix Scientifiques et Awards
Awards
  • 2019 : Best paper award of the 5th CSRCOM conference: CSR recommunication and reporting in challenging times, IÉSEG School of Management
  • 2017 : De Roeck K., El Akremi A., & Swaen V. (2016), “Consistency matters! How and when does corporate social responsibility affect employees' organizational identification?”, Journal of Management Studies, 53 (7), 1141–1168., Université catholique de Louvain
Honors
  • 2022 : Chaire Francqui, HEC Liège - Management School, University of Liège
Articles publiés dans des revues à comité de lecture
  • Janssen C., Swaen V., Du S., (2022). Is a Specific Claim Always Better? The Double-Edged Effects of Claim Specificity in Green Advertising, Journal of Business Research, 151 (November) 435-447.
  • Maon F., Swaen V., De Roeck K., (2021). Corporate branding and corporate social responsibility: Toward a multi-stakeholder interpretive perspective, Journal of Business Research, 126 (March) 64-77.
  • Swaen V., Demoulin N., Pauwels-Delassus V., (2021). Impact of customers’ perceptions regarding corporate social responsibility and irresponsibility in the grocery retailing industry: The role of corporate reputation, Journal of Business Research, 131 (July) 709-721.
Afficher tout
  • Munten P., Vanhamme J., Maon F., Swaen V., Lindgreen A., (2021). Addressing Tensions in Coopetition for Sustainable Innovation: Insights from the Automotive Industry, Journal of Business Research, 136 (November) 10-20.
  • Munten Pauline, Vanhamme Joëlle, Swaen V., (2020). Réduire les pratiques d’obsolescence du point de vue des systèmes produit–service orientés produit : un agenda de recherche, Recherche et Applications en Marketing, 36 (2) 45-80.
  • Maon F., Vanhamme Joëlle, De Roeck Kenneth, Lindgreen Adam, Swaen V., (2019). The dark side of stakeholder reactions to corporate social responsibility: Tensions and micro-level undesirable outcomes, International Journal of Management Reviews, 21 (2) 209-230.
  • Bruneau Virginie, Zidda Pietro, Swaen V., (2018). Are loyalty program members really engaged? Measuring customer engagement in loyalty programs, Journal of Business Research, 91 144-158.
  • El Akremi A., Gond J.-P., Swaen V., De Roeck K., Igalens J., (2018). How Do Employees Perceive Corporate Responsibility? Development and Validation of a Multidimensional Corporate Stakeholder Responsibility Scale, Journal of Management, 44 (2) 619-657.
  • Janssen C., Swaen V., (2017). Inclure les publireportages aux outils de communication sur la responsabilité sociétale des entreprises , Gestion 2000, 2017/5 (34) 361-380.
  • Gond J.-P., El Akremi A., Swaen V., Babu N., (2017). The psychological micro-foundations of corporate social responsibility: A person-centric systematic review, Journal of Organizational Behavior, 38 (2) 225-246.
  • Maon F., Swaen V., Lindgreen A., (2017). One vision, different paths: An investigation of corporate social responsibility initiatives in Europe, Journal of Business Ethics, 143 (2) 405-422.
  • De Roeck K., El Akremi A., Swaen V., (2016). Consistency Matters! How and When Does Corporate Social Responsibility Affect Employees' Organizational Identification? , Journal of Management Studies, 53 (7) 1141-1168.
  • Vanhamme J., Swaen V., Berens G., Janssen C., (2015). Playing with fire: aggravating and buffering effects of ex ante CSR communication campaigns for companies facing allegations of social irresponsibility, Marketing Letters, 26 (4) 565-578.
  • De Roeck K., Marique G., Stinglhamber F., Swaen V., (2014). Understanding Employees’ Responses to Corporate Social Responsibility: Mediating Roles of Overall Justice and Organizational Identification, International Journal of Human Resource Management, 25 (1) 91-112.
  • Du S., Swaen V., Lindgreen A., Sen S., (2013). The Roles of Leadership Styles in Corporate Social Responsibility, Journal of Business Ethics, 114 (1) 155-169.
  • Marquet-Pondeville S., Swaen V., De Rongé Y., (2013). Environmental management control systems: The role of contextual and strategic factors, Management Accounting Research, 24 (4) 317-332.
  • Lindgreen A., Swaen V., Harness D., (2011). The Role of ‘High Potentials’ In Integrating and Implementing Corporate Social Responsibility, Journal of Business Ethics, 99 (1) 73-91.
  • Gond J-P., Igalens J., Swaen V., El Akremi A., (2011). The Human Resources Contribution to Responsible Leadership: An Exploration of the CSR-HR Interface, Journal of Business Ethics, 98 (1) 115-132.
  • Igalens J., El Akremi A., Gond J-P., Swaen V., (2011). La responsabilité sociale des entreprises vue par les salariés: phare ou rétroviseur?, Revue de Gestion des Ressources Humaines, (82) 33-45.
  • Lindgreen A., Swaen V., (2010). Editorial: Corporate Social Responsibility, International Journal of Management Reviews, 12 (1) 1-7.
  • Maon F., Lindgreen A., Swaen V., (2010). Organizational stages and cultural phases: A critical review and a consolidative model of corporate social responsibility development, International Journal of Management Reviews, 12 (1) 20-38.
  • Lindgreen A., Campbell T., Swaen V., (2010). Corporate Social Responsability practices in Developing and Transitional Countries: Botswana and Malawi, Journal of Business Ethics, 90 (3) 429-440.
  • Janssen C., Chavagne S., Swaen V., (2009). L’exploitation de la responsabilité sociétale de l’entreprise dans la publicité télévisuelle, Reflets et perspectives de la vie économique, 48 (4) 51-59.
  • Lindgreen A., Maon F., Swaen V., (2009). Guest editorial: Corporate social responsibility in supply chains, Supply Chain Management: An International Journal, 14 (2) 71-74.
  • Swaen V., (2009). Introduction: Quel avenir pour la responsabilité sociétale de l’entreprise?, Reflets et perspectives de la vie économique, 8 (4) 5-10.
  • Lindgreen A., Swaen V., Maon F., (2009). Guest editorial: Introduction: Corporate Social Responsibility Implementation, Journal of Business Ethics, 85 (2s) 251-256.
  • Maon F., Swaen V., Lindgreen A., (2009). Designing and implementing corporate social responsibility: A framework grounded in theory and practice, Journal of Business Ethics, 87 (1s) 71-89.
  • Lindgreen A., Swaen V., Johnston W. J., (2009). The supporting function of Marketing in Corporate Social Responsibility, Corporate Reputation Review, 12 (2) 120-139.
  • Lindgreen A., Swaen V., Johnston W. J., (2009). Corporate Social Responsibility: An Empirical Investigation of U.S. Organizations, Journal of Business Ethics, 85 (2) 303-323.
  • Lindgreen A., Swaen V., Maon F., (2009). Guest editorial: Corporate Social Responsibility Within the Organization, Corporate Reputation Review, 12 (2) 83-86.
  • Swaen V., Chumpitaz R., (2008). L’impact de la responsabilité sociétale de l’entreprise sur la confiance des consommateurs, Recherche et Applications en Marketing, 23 (4) 7-35.
  • Maon F., Lindgreen A., Swaen V., (2008). Thinking of the organization as a system: The role of managerial perceptions in developing a corporate social responsibility strategic agenda, Systems Research and Behavioral Science, 25 (3) 413-426.
  • Andreu L., Bigné E., Chumpitaz R., Swaen V., (2006). Efectos de las variables ambientales y atribución en las emociones en centros comerciales. Una aplicación en la compra de perfumería y cosmética, Revista Española de Investigación de Marketing ESIC, 10 (1) 45-68.
  • Bigné E., Andreu L., Chumpitaz R., Swaen V., (2006). Corporate social responsability influences on University students buying behaviour, Revista Española de Investigación de Marketing ESIC, 135-161.
  • Andreu L., Bigné E., Chumpitaz R., Swaen V., (2006). How does the perceived retail environment influence consumers' emotional experience? evidence from two retail settings, The International Review of Retail, Distribution and Consumer Research, 16 (5) 559-578.
  • Bigné E., Chumpitaz R., Andreu L., Swaen V., (2005). Percepción de la responsabilidad social corporativa: un análisis cross-cultural, Universia Business Review, 5 14-27.
  • Lindgreen A., Swaen V., (2005). Corporate Citizenship: Let Not Relationship Marketing Escape the Management Toolbox, Corporate Reputation Review, 7 (4) 346-363.
  • Swaen V., Vanhamme J., (2005). The Use of Corporate Social Responsibility Arguments in Communication Campaigns: Does Source Credibility Matter?, Advances in Consumer Research, 32 (1) 590-591.
  • Chumpitaz R., Swaen V., (2004). La qualité perçue comme déterminant de la satisfaction des clients en business-to-business. Une étude empirique dans le domaine de la téléphonie, Recherche et Applications en Marketing, 19 (2) 31-52.
  • Maignan I., Swaen V., (2004). La responsabilité sociale d’une organisation: Intégration des perspectives marketing et managériale, Revue Française du Marketing, 200 (5/5) 51-66.
  • Swaen V., Vanhamme J., Varlegh P., Verkerk C., Tuk M., Smidts A., Szykmna L., Handelman J., Bello R., (2004). Competitive Paper Session: Cause Marketing and Consumer Skepticism, Advances in Consumer Research, 31 (1) 302-315.
Ouvrages
  • De Roeck K., Swaen V., (2013) Corporate Social Responsibility and Employee Responses to M&As, LAP Lambert Academic Publishing, Saarbrücken.
  • Angot J., Chumpitaz R., Swaen V., (2009) Le marketing Scientifique à l'Usage des Managers: L'étude de la Relation Client , Die Keure Publishing Group, Business & Economics, Bruxelles.
Chapitres de livres
  • Moratis L., Beyne J., Swaen V., (2021), Corporate Social Responsibility in Belgium - Shades of gray: Patterns of SDG adoption and implementation in Belgium, in: Current Global Practices of Corporate Social Responsibility: In the Era of Sustainable Development Goals.
  • Maon F., Lindgreen A., Swaen V., (2021), Developing a sustainability strategic agenda, in: Handbook of Sustainability-Driven Business Strategies in Practice.
  • Grunwald G., Swaen V., (2021), Sustainable Buyer behavior in Value Chains: Determinants and Marketing Implications, in: Sustainability in Global Value Chains – Measures, Ethics, and Best Practices for Responsible Businesses.
Afficher tout
  • Maon F., Swaen V., Lindgreen A., (2012), Corporate social responsibility as a continuous multi-stakeholder co-construction process, in: Stakeholder approach to corporate social responsibility: Pressures, conflicts, reconciliation.
  • Swaen V., (2011), Organizational Stages and Cultural Phases: A Critical Review and a Consolidative Model of Corporate Social Responsibility Development, in: Corporate Social Responsibility, Critical perspectives on Business and Management.
  • Swaen V., de Woot Ph, de Callataÿ D., (2011), The business school of the twenty-first century : educating citizens to address the new world challenges , in: Business Schools and their Contribution to Society.
  • Maon F., Lindgreen A., Swaen V., (2011), Organizational stages and cultural phases: A critical review and a consolidative model of corporate social responsibility development  (reprint), in: Corporate social responsibility - Critical perspectives on business and management .
  • Gond J-P., El Akremi A., Igalens J., Swaen V., (2011), A Corporate Social Responsibility – Corporate Financial Performance Behavioural Model for Employees, in: Global Challenges in Responsible Business: Corporate Responsibility and Strategy .
  • Maon F., Swaen V., Lindgreen A., (2010), Impact of CSR Commitments and CSR Communication on Diverse Stakeholders: The Case of IKEA, in: Global Challenges in Responsible Business: Corporate Responsibility and Strategy.
  • Maon F., Lindgreen A., Swaen V., (2010), Designing and implementing corporate social responsibility: an integrative framework grounded in theory and practice (reprint), in: Globalization and the good corporation.
  • Gond J-P., El Akremi A., Igalens J., Swaen V., (2010), A Corporate Social Responsibility – Corporate Financial Performance Behavioural Model for Employees, in: Global Challenges in Responsible Business: Corporate Responsibility and Strategy.
  • Maon F., Swaen V., Lindgreen A., (2009), Mainstreaming Corporate Social Responsibility: A Triadic Challenge from a General Management Perspective, in: Professionals' Perspectives of Corporate Social Responsibility .
  • Lindgreen A., Swaen V., Johnston W., (2009), Corporate social responsibility: a snapshot of U.S. organizations' practices , in: Global Practices of Corporate Social Responsibiliy .
  • Swaen V., Vanhamme J., (2006), Utilisation de l’argument citoyen dans les campagnes de communication des entreprises. Analyse des risques dans la perspective d’une crise, in: Responsabilité Sociale: vers une nouvelle communication des entreprises?.
  • Kestemont M-P., Swaen V., (2000), Fair Trade and “Made in Dignity” labels, in: Understanding Marketing.
Domaines de Recherche
  • Marketing
  • Human Resource Management
  • Quantitative Methods
  • Strategy and Ethics
Enseignement
Grande Ecole (Master cycle) :
  • Marketing research seminar
  • Manager responsable - responsabilité sociale de l'entreprise 1