The Master of Science in Big Data Analytics for Business is a one year program completely taught in English which aims at training data scientists in the field of (online) marketing, finance, and operations.
Participants are exposed to the leading-edge fundamentals in decision-making by extracting knowledge from Big Data, including customer transactional databases, streaming data, social media data, call center data, and inventory process logs.
Participants will learn how to solve managerial problems by critically asking questions in the spirit of ‘What do we know?’ (Data driven) rather than ‘What do we think? (Gut feeling).
In partnership with:
Graduates will have acquired the skills to discover key information by reviewing company data, taking into consideration the relevant business context. They will become decision makers with strong fundamentals in business and analytics. They can work as: