Thomas BAUDIN (IÉSEG) newly appointed Director of the LEM (Lille… 07.01.2025 Our School A joint research unit (n° 9221) of the French National Centre for Scientific Research (CNRS),...
Managers: when an employee brings a bad idea, should you… 05.20.2025 Research Is it really possible in a professional setting to use humor to defuse tense situations?...
Spinning a wheel: can games help win back unhappy customers? 04.17.2025 Research Imagine a restaurant really messes up your order—but instead of a basic apology, you get...
Mélodie LACHAUD wins the ICOR 2025 Award for best student… 04.01.2025 CSR - Social and Environmental Impact Every year, the IÉSEG Center of Excellence for Organizational Responsibility (ICOR) rewards the best student...
“The Buyer’s Balance – What your customers want to share… 01.31.2025 Research Have you ever wondered why satisfied customers don’t always remain loyal? Why do so many...
Digital transformation: how sales managers can be champions of change 12.04.2024 Research In today’s rapidly evolving business landscape, digital transformation is no longer just a competitive advantage—it’s...
Talent management: should companies harness the “genius effect”? 11.26.2024 Research Between 1 and 10 per cent of an organization’s workforce is typically selected or identified...
Intergenerational management: challenges and opportunities. Interview with Elodie Gentina and… 11.19.2024 Research In a professional context where several generations – baby-boomers, generation X, Y and Z –...
[News in Brief] Ranked 24th worldwide, IÉSEG confirms its position… 11.07.2024 News in Brief Founded in 1973, The Case Center has become over the years the independent distributor of...