IÉSEG launches new Digital Commerce Chair with the Adeo Group… 10.22.2015 Corporate Relations Created in September 2015, the new Chair in Digital Commerce is the result of a...
Personal connection: a key to luxury preferences 10.20.2015 Corporate Relations Predicting consumer preferences for luxury products may just have become easier. By listening to what people...
Leveraging television to improve eating habits 10.20.2015 Research A recent study shows that placing audio-visual examples of healthy food consumption in the TV...
New publication: The Handbook of Brand Management Scales 10.05.2015 Research IÉSEG Professor Véronique Pauwels is the author of a new book, “The Handbook of Brand...
Employers prefer to promote men… but not always 06.15.2015 Corporate Relations A recent study shows that when women try to take a first step up the...
IÉSEG launches new Center of expertise for Marketing Analytics 04.27.2015 Our School IÉSEG School of Management is pleased to announce the launch of the IÉSEG Center for...
Focus on IÉSEG’s Center for Organizational Responsibility (ICOR) 04.20.2015 Corporate Relations In 2014, IÉSEG established its Center of expertise for Organizational Responsibility, ICOR, a cross-departmental academic...
IÉSEG to host international accounting research conference 04.17.2015 Research On 29 June, IÉSEG will host and co-organise a major international accounting conference at its...
Keys to effective corporate branding 04.16.2015 Corporate Relations Based on an interview with Kenneth De Roeck and François Maon and their article “Taking...
