Looking ahead to 2024: key issues the IÉSEG centers will… 01.11.2024 Research At the beginning of this new year, five experts from the IÉSEG centers of excellence...
Scaling up to mass markets: what next for sustainable brands? 12.11.2023 CSR - Social and Environmental Impact Sustainable development is “transforming consumers, marketing, organizations, and communities dramatically,” explain Laurie Ann UNDERWOOD (IÉSEG)...
IÉSEG is ranked 2nd in France in the 2023 “Case… 12.11.2023 Our School The Case Centre Impact Index is a new annual ranking launched as part of The...
Startups: how should cofounders split ownership? 11.23.2023 Research Many entrepreneurs decide to start their new venture in teams to increase available resources. In...
“Managing the Gen Z: understanding new behaviors”: interview with Elodie… 10.12.2023 Research The Gen Z, which represents around a third of the world’s overall population, is gradually...
Multinationals: three strategies for responsible management of natural resources 10.10.2023 CSR - Social and Environmental Impact A recent review by McKinsey highlights that while Fortune Global 500 companies increasingly recognize the importance of...
Discover Élodie GENTINA’s new book: “Managing Generation Z”, published by… 10.09.2023 Research “Generation Z” are those young people born between 1995 and 2016. They now represent almost...
Research in brief: Study sheds light on electric car sharing… 09.19.2023 Research Electric car sharing schemes have been developed in many different cities and towns around the...
Discover the Top 10 of the most read articles on… 09.01.2023 Research As the academic year begins, here are the articles and videos (in English) which have...
