2 weeks
Wine Business Summer Program – Program Content
PROGRAM
The Wine Business Summer Program is giving basic knowledge on French wine industry for students that want to acquire first reflexes about this topic: from the product side to the business side. The program can develop appetence for continuing their studies in this track and why not working into this exciting industry. This program will deal with natural wines that are wines of the future.
Each module contains a mix of lectures from both academics and professionals in the field.
Learning Objectives
During two weeks, students will have the opportunity to study wine as part of the French business and as part of the French culture.
COURSE CONTENT
- 2 intensive courses taught in English, 40 contact hours
- Input from companies
- 6 ECTS
ECTS
French Wine & Champagne: a focus on the product, Romain VESSE-LETOFFE
At the end of this module, students should be able to:
Know wine basics information
Know the French wine regions and main grapes varieties
Know how wine is made
Get knowledge on the new trend of natural wines
Identify good wines with its subjective approach
Know how wine is chosen by consumers
Know how to taste wine
Link wine with the gastronomy
French wine & Champagne: a focus on the ecosystem, Romain VESSE-LETOFFE
At the end of this module, students should be able to:
Know French wine industry organization
Know wine marketing
Know how to sell wines
Know general legislation about wine.
The program is co-branded with Wepicurien.
Corporate talk (e.g.): Talk with a Wholesaler & Exporter
Workshop: Advanced Wine Tasting
Corporate talk: Winemaker conference
Potential corporate visits (e.g.): visit of Cité du Vin in Bordeaux, 2CV rally in the vineyards and visit of Château Mangot
Grades and Credits
Students’ work is graded out of 20 points, the lowest passing grade is 10/20. Grades may be awarded for final examinations, individual and/or group papers and reports, and class participation. Most grades are a mix of several of these types of assessment.