Bachelor in International Business Program

CURRICULUM

The Bachelor in International Business is a six-semester program, each one offering courses in the fundamental disciplines of management and personal development, as well as courses focused on current issues: social responsibility, ethics, the environment, entrepreneurship, etc.

Thanks to the right mix of theoretical and applied courses that cover foundational, advanced and specialised management topics, the program provides our students with a solid understanding of the international business environment, which they put to direct first-hand practice via a range of increasingly complex business exposures. In keeping with the School’s vision to develop and nurture inspiring, intercultural, responsible changemakers, a large part of the program is dedicated to the personal and professional development of students through personalized career coaching sessions, in order to prepare them to become competent, mature, fair and ethical leaders.

THE COMPANY AT THE HEART OF THE PROGRAM 

Preparing for the world of business, being immersed in it, meeting today’s players to become tomorrow’s managers are all components of an IÉSEG student’s career. 

BUSINESS GAME

Business Game is a simulation implemented each year in the BIB program. The objective is to allow students to put into practice the courses and knowledge acquired during the year.

The tool gives students practical experience in managing various aspects of businesses in an evolving economic environment. The goal of the teamwork is to manage the operational, market, and financial performance of a business in a competitive market with variations in the economic conditions.

The business game is also an opportunity to present students with a holistic view of business operations including financial decisions, investments, marketing, sales, human resource allocations, capacity management, and other relevant endeavours characterising real life markets. Students appreciate the understanding and command of business fundamentals, market-driven decision-making practices in a services environment, and the ability to set up appropriate strategies. For future managers, it is important to be able to use analytical decision-making and to evaluate the financial implications and performance of business decisions.

CSR Project – The Corporate Social Responsability Project

During the 3rd year, students of the Bachelor in International Business take part in a Corporate Social Responsibility (CSR) project.

Divided into groups, they work on CSR issues that have been identified by partner companies. With the support of coaches and professors at the School, students analyze the topic and come up with concrete recommendations and a detailed action plan that they ultimately present to the company.

APPRENTICESHIP – BETWEEN THEORETICAL EDUCATION AND PROFESSIONAL EXPERIENCE

After a common path for the first two years, BIB students can choose to attend an apprenticeship program in the 3rd year. This option allows students to alternate between theoretical training at IÉSEG and real-life professional experience in a company, at an average rate of three weeks in the company and one week at the School (from the beginning of September to the end of August). Another advantage of this option is that students can complete their work-study program in their field of specialization or in a sector of activity of their choice.

The apprenticeship is a very effective way to enter the professional world quickly and with confidence. This option is offered on the Lille campus only, so students from the Paris-La Défense campus will have to change campuses in the third year.

It is compulsory for students to undertake the entire apprenticeship period at a company located in France and gives rise to remuneration and tuition costs that are entirely financed by the employer. This system requires students to sign an employment contract, where the conditions are different depending on whether the student is European or non-European:

> For French citizens and members of the European Union: the student does not need to request a work permit from the French State to be enrolled in the apprenticeship program (in accordance with the ‘free movement’ principle of people within the EU).

> For citizens from outside the European Union: the student must have studied a minimum of one year in France prior to enrolling in an apprenticeship path. A valid residence permit and a work permit is required, and it must be requested from the French State.

INTERNSHIPS AND GAP YEAR

IÉSEG promotes the professional integration of its students by alternating pedagogical knowledge with business know-how. At the end of each academic year, students complete an internship that allows them to gradually discover the business world:

• 1st year: Labor or social impact internship (1 month)
• 2nd year: Junior assistant internship (3 months)
• 3rd year: Junior manager internship (6 months)